The Best Hashtags For Black Friday

Are you wondering how to use hashtags for Black Friday and what hashtags to use?

As a small business owner or entrepreneur, you know that Black Friday is the perfect time to promote your products or services. But with so many businesses vying for attention, how can you make sure that your voice is heard above the rest? One way is to use hashtags. Hashtags are a great way to increase the visibility of your posts and reach a wider audience. But with so many hashtags to choose from, which ones should you use?

Here are some tips on how to use hashtags for Black Friday.

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What are hashtags and how do they work?

Hashtags are words or phrases preceded by the (#) symbol that is used to categorize content on social media. They make it easier for users to find and engage with relevant content. Social media platforms where hashtags are relevant are Instagram, Twitter, TikTok and Pinterest. Hashtags can also be used on Facebook, but they do not have the same impact as on other platforms.

data report from Later shows that including 20-30 hashtags in your Instagram posts is the best way to increase your reach and engagement rates. 

How to use hashtags to promote your business

Including hashtags in your small business marketing strategy can help increase the visibility and reach of your posts. Use relevant and popular hashtags to attract potential customers who are specifically searching for deals on days like Black Friday.

You can also create unique hashtags specific to your business, such as a promotion or campaign, to track engagement and reach on social media.

Hashtags in combination with high-converting social media captions are key to making sales on social media.

If you want a done-for-you kit with content prompts for social media and emails as well as graphics for Cyber Weekend – then I highly recommend you to check out our Cyber Weekend sales Accelerator.

cyber weekend captions


Tips for using hashtags effectively

Now you might be wondering how to use hashtags effectively. Here are some tips to keep in mind:

– Keep it relevant – Use hashtags that are related to your business and the content of your post.

– Don’t go overboard – Stick to 3-10 hashtags per post. Any more can look spammy and be overwhelming for users.

– Do some research – Look up popular and trending hashtags, as well as any specific to your industry or campaign.

– Keep it unique – Avoid using generic, overused hashtags like #blackfriday or #sale. Try to use more specific, niche ones instead.

-Use a mix of large, medium and small hashtags to reach a broader audience while also targeting niche communities.

Overall, don’t be afraid to get creative with your hashtag usage!

Hashtags can be a fun and effective tool to enhance your Black Friday marketing strategy and drive more sales for your small business.

Check out this post if you want more Black Friday marketing tips.

The best hashtags for Black Friday

Here are some tips on Black Friday sale hashtags:

#BlackFriday: This is the most popular Black Friday hashtag on social media. Use this hashtag to reach a large audience and promote your Black Friday deals.

#ShopSmall: This hashtag is perfect for small businesses who want to promote their Black Friday sales. It’s also a great way to show your support for small businesses.

#CyberMonday: This hashtag is used to promote Cyber Monday sales. It’s a great way to reach people who are looking for online deals.

#SmallBusinessSaturday: This hashtag is used to promote Small Business Saturday, which is a day dedicated to supporting small businesses. Use this hashtag to reach people who are interested in supporting small businesses.

#BlackFridayDeals: This hashtag is used to specifically promote Black Friday deals and promotions.

#HolidayShopping: Use this hashtag to reach people who are looking for holiday shopping deals and promotions.

#BFCM: This acronym stands for “Black Friday Cyber Monday” and is commonly used on social media during the holiday shopping season.

#BlackFridaySale: Use this Black Friday sale hashtag and attract potential customers.

#BlackFriday2022: Adding the year to your hashtag can help attract people specifically searching for deals in that year.

#BlackFridayBargains: This hashtag is perfect for promoting bargain deals and discounts on Black Friday.

#BlackFridaySpecials: Use this hashtag to advertise any special promotions or offers for Black Friday.

Bonus tip: Keep an eye on the trending hashtags during the holiday season and see if any apply to your business or promotions!

Tools to find more Black Friday Hashtags

If you want a hashtag-generating tool to find even more relevant Black Friday hashtags I highly recommend Flick or Tailwind. These tools allow you to input keywords and generate related hashtags for your social media posts. I love how easy to use these tools are and how much time I’m saving by using them.

Related: Engaging Black Friday Social Media Captions To Boost Your Sales

Related: Catchy Black Friday Sale Captions To Increase Conversions


Hashtags are a great way to enhance your Black Friday marketing strategy and drive more sales for your small business. By using a mix of popular, niche, and branded hashtags, you can reach a variety of people looking for deals during the holiday season. Make sure to research which hashtags will be most effective for your specific business and promotions, and test out different ones to see which generate the best results.

Happy hashtagging! Don’t forget to take advantage of the extra visibility that Black Friday brings to promote your small business or brand. And remember to use these hashtags in conjunction with a solid social media marketing strategy to make the most out of your Black Friday promotions.

Good luck with your sales!

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