Is Affiliate Marketing Dead? Is Earning a Full-Time Income Possible?

Since many years back I’ve been hearing questions like “Is affiliate marketing dead?” and “Is it still worth it”. 

Affiliate marketing is one of the fastest-growing ways to make money online. It’s also one of the most popular ways for bloggers and marketers to supplement their incomes by selling other people’s products as their own.

But is affiliate marketing dead? Is it possible to earn a full-time income with affiliate marketing? Let’s explore these questions, discuss what affiliate marketing is and how you can use it in your business!

The short answer is NO affiliate marketing is not dead and YES you can still earn a full-time income so it’s definitely worth it!

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What is affiliate marketing?

Affiliate marketing is when you promote other people’s products on your blog or website and earn a commission for each sale generated.

We can confidently say that affiliate marketing is very desirable right now for a few great reasons:

  • It allows people to work from home
  • It requires relatively low investments
  • It doesn’t require any specific skills or educations

Related article: Affiliate Marketing for New Bloggers – How to Make Money Blogging

How could you make money with affiliate marketing?

One of the most popular ways is through advertising networks like Google Adsense, Mediavine, or AdThrive where an advertiser pays you per click to advertise their product.

Another way to make money with affiliate marketing is to become partner directly with the merchant that is selling the product you want to promote.

Related article: How To Start A Blog: The Ultimate Blog Launch Checklist

How to affiliate marketing?

Now you might wonder how to start affiliate marketing?

  • Use different marketing channels

The best way to make money with affiliate marketing is to have a website of your own or use a social media platform and promote someone else’s product on it. You can also start building an email list which you can sell the product too directly.

There are so many platforms you can use to promote your affiliate offers. You simply just promote the product you want to sell and share your affiliate link with your audience.

  • Find a profitable niche

Try to find a niche with high demand, little competition, and high affiliate commissions. Hosting and Amazon are by far the most popular affiliate programs.

  • Find some great affiliate marketing programs

Find some great affiliate marketing programs. Start by searching for products you use and love that you would like to promote. There are a lot of different networks for bloggers and influencers like Rakuten, Share a Sale and Commission Juncion. Check out what products your competitors are promoting to get more ideas.

  • Track your results

You should be tracking everything you do in your network to figure out what is working and what isn’t.

This means measuring clicks, conversions, and sales of each product that you are promoting.

  • Set goals for yourself

Those looking to get into affiliate marketing as beginners need to be realistic and set goals for themselves. It is important to realize that it is not likely to become an overnight success, but the wait is well worth it.

  • Take an affiliate marketing course

I can highly recommend the Affiliate Marketing Training Bundle if you want to learn everything about how to become a successful affiliate marketer.

Related article: How to become a full-time blogger and make money from home

Is affiliate marketing legit?

Is affiliate marketing real? The belief that affiliate marketing is a scam or offers low-value traffic sources and sales is simply not true. The truth is that affiliate programs can be as profitable as those running the affiliate program make it.

Is affiliate marketing safe?

Affiliate marketing is safe and you can earn a stable and even a full-time income from the business model. However, you can diversify your revenue streams and marketing channels to reduce the risk if you’re looking to go full-time.

Is affiliate marketing dead?

No affiliate marketing is not dead. The numbers are clear: money spent on affiliate marketing in the United States alone is rapidly going up.

And there are more reasons to back up the statement that affiliate marketing is very much alive.

Here are some statistics about the affiliate market:

  • The worldwide search frequency on google of the keyword “affiliate marketing”  is rising year by year. This is a sign of the growing importance of the industry. However, it may also mean that more and more people join the game and the competition is increasing. While more people will be joining the affiliate train, big companies hosting affiliate programs may become more careful when accepting new affiliates.

Is affiliate marketing worth it?

Now you might wonder “Is affiliate marketing profitable?” “Is it worth it?”

The industry is actually exploding and many people make a lot of money out of it.

Affiliate marketing can be really lucrative, but it takes time and dedication to make it a real business. Successful affiliate marketers will need to be creative and be willing to adapt their strategies to new trends and ideas as the industry evolves.

Internet giants are making their ad policies more strict. Pressured by governments and public opinions, they ask for better content regulations.

More and more stuff is getting banned on Facebook and Google.

Advertising has to become less pushy and more clever.

It can be easy to get into a bad mode if you haven’t started making money overnight or if you’re having trouble finding brands to work with.

It’s important not to let this make you give up and to remain optimistic during the process.

Look at each failed campaign as an opportunity for learning and figure out how you could change things to do better next time.

One of the biggest mistakes affiliate marketers make is focusing on money first. This is bad for a few reasons:

  • No traffic equals no sales
  • Most affiliates require you to have some traffic

Affiliate marketing is not an easy job and there is a steep learning curve, but there is a lot of potential reward for those who stick with it.

So if you are dreaming of having a side-hustle or a job where you can work from home and earn passive income, affiliate marketing might suit you perfectly.

Affiliate marketing during pandemic

Affiliate marketing is a smart choice in this time of economic uncertainty — it offers so many benefits whilst keeping your customer acquisition costs down.

Many brands have cut back on in-store and shifted their focus to online channels, especially those that can drive cost-effective, measurable results such as affiliate marketing.

The affiliate industry actually seems to do better when there is uncertainty in the economy.

Will affiliate marketing ever die?

No, probably not, because there is always room for promoting products online.

It is an amazing way for a business to sell even more products with minimal effort.

Affiliate programs

Before deciding on an affiliate marketing program, ask yourself a few questions:

  • What commission will I have?
  • How many sales will I need per day?
  • How much traffic will I need to get those sales (roughly)?

Here are a few examples of some popular affiliate programs:

  • ShareASale 
  • ClickBank 
  • CJ Affiliate 
  • Impact 
  • Rakuten Marketing 
  • FlexOffers 
  • Amazon 
  • Ebay 
  • Etsy 
  • Target 
  • Walmart 
  • Aliexpress 


I hope we convinced you about the answer to the question “Is affiliate marketing dead”? Good luck with your affiliate marketing journey!

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